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Passion makes Brilliant – Ferrari’s brand history

The flaming red body coating, the silver leaping horse logo and the streamlined body constitute Ferrari, a world-famous sports car brand. Since the founding of Ferrari by Enzo Ferrari, Ferrari has always adhered to the principle of speed first and control first. Enzo Ferrari integrated his love and passion for racing into the manufacture of sports cars. He used the unique unrestrained and enthusiasm of Italian people to express his unique views on cars, which made Ferrari brilliant.

Ferrari is an era, an era of super sports cars, and the person who created this era is Enzo Ferrari. Enzo Ferrari was born in Modena, northern Italy. His father Alfredo runs a small sheet metal factory. Alfredo is not only a great sheet metal craftsman, but also a professional car fan. Under the influence of his father, Enzo Ferrari has been influenced by racing culture since his childhood.

When Enzo Ferrari was 10 years old, his father took him to Bologna to watch a car race. The fierce racing scene attracted him deeply, and he looked forward to becoming an excellent racing driver. At the age of 13, he tried every means to persuade his father to allow him to drive the car alone. Since then, he has made an indissoluble bond with the car.

The 20-year-old Enzo Ferrari participated in the Costruzione Meccaniche Nazionalia at his own expense with a love of racing and won the second place in a race at the age of 22. After that, Enzo Ferrari set up his own racing team, and formally established Scuderia Ferrari company in 1929, which is mainly used to participate in competitions and refit racing cars. Meanwhile, Enzo Ferrari was funded by Fiat, which owns 50% of Scuderia Ferrari company.

Ferrari’s legendary leaping horse logo has a heroic origin: Francesco Baracca, a World War I Italian pilot who won a high degree of honor, first used the logo as a personal badge and sprayed it on the fuselage to bring him good luck. After the war, the pilot’s parents entrusted the leaping horse logo to Enzo Ferrari, suggesting that Ferrari should also print the good luck leaping horse on the car. Ferrari placed it on the yellow(color of canary in Modena) shield background as a symbol of the team.

In 1938, Enzo Ferrari joined Alfa Romeo Company as the racing manager of the Corse division. In September 1939, Enzo Ferrari left Alfa Romeo and agreed to abide by the non-competition clause of not manufacturing cars in its own name for four years. After that, Enzo Ferrari established Auto Avio Costruzioni Ferrari on the original site of Scuderia Ferrari. The new company provides services to companies such as Roman national airlines, Piaggio and Riv. Its main business is manufacturing machine tools, especially hydraulic powered grinders.

In 1947, 49-year-old Enzo Ferrari established his own car manufacturing plant in Italy. At first, Ferrari focused on the production of racing cars. The first sports car produced by Ferrari is the 125 S. This car is equipped with a V12 engine. From this car, Ferrari really started its own super running road. In 1951, the Ferrari 375 won the championship at the Mille Miglia Motorsport. Since then, Ferrari has appeared in many racing competitions around the world and has won many awards.

Although Enzo Ferrari agreed to abide by the non-competition clause, due to his love for racing cars, Ferrari soon began to develop an 8-cylinder 1500 cc racing car, which known as the 815 convertible car, it participated in the 1940 Mille Miglia race.

In 1956, the formula car changed from Ferrari won the world formula one (F1) championship of the year. All these achievements have laid a solid foundation for Ferrari’s car status and firmly grasped the hearts of sports fans. In addition, Ferrari is the only team that has participated every year since the first F1 Grand Prix in 1950. Despite the good results, Enzo Ferrari had to pay for the race, so Ferrari continued to build and sell supercars that could be used on the road to support its own competition. In 1962, Ferrari launched the GTO model, which made Ferrari stand at the top of the global sports car field. GTO helped Ferrari win the championship of most large-scale events in the 1960s.

The Ferrari 250 GTO was born for racing. This car produced only 36 units between 1962 and 1964. The 250 GTO is produced based on the 250 model. The Ferrari 250 is the first mass-produced Ferrari model in Ferrari history. This model is equipped with a Type 125 engine and has launched many different models. The 250 GTO is a racing version model derived from this car.

The 250 GTO represents Ferrari’s highest technical level in the 1960s. In terms of power, the engine carried by GTO has a maximum power of 302 horsepower and a maximum torque of 330Nm. The acceleration of 0-100km / h only takes 5.8 seconds, and its performance is superior to the others at that time.

The success of the 250 GTO has turned Fiat Group’s attention to Ferrari. In 1969, Ferrari was acquired by Fiat Group, and so far Fiat owns 90% of Ferrari. Fiat allows and funds Ferrari to compete, and what Ferrari has to do is to continue to produce supercars that can legally go on the road.

On February 5, 2010, a 1963 Ferrari 250 GTO sports car appeared in the world’s largest antique car auction house, and was finally sold at a high price of 20 million euros, setting a new record for the world’s most expensive car auction. The previous record holder was a 1957 Ferrari 250 TESTA ROSSA car, which was sold for $12.4 million in May 2009.

In 1984, Ferrari launched the 288 GTO, which was built to compete in group B of the World Rally Championship (WRC) at that time. The 288 GTO is equipped with a V8 turbocharged engine numbered F114B with a maximum power of 400 horsepower.

288 GTO also adopts the common structure of the WRC Group B racing cars in that year. The whole GTO is made of steel tube frame and lightweight materials. The bottom of the car is made of glass fiber. The car and engine compartment cover are made of honeycomb aluminum covered with Kevlar fiber. A partition made of Kevlar fiber and Nomex synthetic material is set behind the seat. Strong engine and lightweight body make the 0-100km / h acceleration time of 288 GTO is only 4.9s, which is similar to the Ferrari 360 Modena after more than 20 years.

Ferrari released the 599 GTO at the 2010 Beijing Auto Show, which is based on the 599XX prototype design and inherits the design features of the previous two GTO models. This car ran the best in 1 minute and 24 seconds on the Fiorano racetrack.

The 599 GTO is equipped with a V12 engine with a maximum power of 670 horsepower and a maximum power of 619Nm. With a body weighing only 1495 kg, it only takes 3.35 seconds for the 599 GTO to accelerate 0-100km / h, and the maximum speed can easily reach 335km / h.

In order to improve the maneuverability, the 599 GTO is equipped with the second generation of Magnetorheological suspension control system in addition to the installation of the newly designed coil spring and the thicker rear suspension anti-roll bar. The suspension system works with the VDC vehicle dynamics control system and the latest generation of F1-Trac traction control system. It can execute the control instructions of the owner very quickly.

In 1987, Ferrari launched the epochal super sports car F40, which was built to commemorate the 40th anniversary of Ferrari’s production of sports cars. F stands for the initial of Ferrari and 40 stands for the 40th anniversary. F40 car body is made of carbon fiber-based composite materials, which not only has high-strength car body rigidity, but also can achieve the goal of lightweight. The design goal of F40, which has evolved from the racing theory, is quite clear. It is just like the Ferrari team in F1 to become the king of the road.

Equipped with a 3.0L twin-turbocharged V8 engine, the F40 has a maximum power of 478 horsepower and a maximum torque of 575Nm. With the cooperation of a five-speed manual aluminum alloy hydraulic gearbox, the F40 can achieve 0-100km / h acceleration in 3.8 seconds, 0-160km / h acceleration in 8 seconds, and the top speed is up to 322km / h. At that time, the price of F40 was as high as $400000, which was very high at the time, but still could not stop the enthusiasm of fans to buy it. This car was once fired by the buyer to $1.6 million. The F40 produced a total of 1315 vehicles from 1987 to 1992.

Enzo Ferrari has achieved Ferrari’s dominance in the sports car world, achieved Ferrari’s unshakable glory in international competitions, and also saw the F40 being crazy sought after by car fans. In 1988, Enzo Ferrari finished his glorious and legendary life. In 90 years, he and his team won 14 times Le Mans 24 hour rally championships and 9 times F1 championships. His name has become one of the most prestigious brands in the world.

In 1995, Ferrari launched the F50. The appearance of F50 is very personal. The two huge vents on the front cover not only break the layout of the front face of traditional sports cars, but also highlight its high front nose, equipped with smooth headlights and arc-shaped air intake, like a red barracuda cruising on the road. It obviously inherits many features of F40, such as black waistline, the tail wing integrated with the body and four round tail lights.

In terms of power, the F50 is equipped with a 4.7L V12 engine, with a maximum power of 520 horsepower, a 0-100km / h acceleration of 3.7 seconds and a maximum speed of 325km / h. F50 limited production of 349 vehicles, 480000 – 550000 USD price range is also very expensive. In addition, if you want to buy F50, it’s not enough to have money. You also need to have more than two Ferraris. At the same time, you need to have good driving skills and abide by the agreement that you can’t resell F50 in a short time.

Ferrari also has a regulation on F50, which is the limit of production. The reason is that according to the sales survey of Ferrari sports cars in each region, Ferrari obtained a data: the number of people willing to buy F50 in the world was about 700 in that year, but in order to maintain the rarity of the model, the production must be set at half of the number of purchasers. But the factory has to keep one for exhibition in its own museum, so the actual number of units that can be sold is set at 349.

In 2002, Ferrari launched Enzo Ferrari, which is the successor of F50. According to the naming method of the previous two generations, the car should be called F60, but Ferrari people believe that the car should be named after Enzo Ferrari.

Enzo Ferrari is designed by Pininfarina. The exterior design is very dynamic. The low and slender body appropriately shows the essence of Ferrari. The forward air grille and the central protruding part completely modeled after the design of the F1 racing car. In addition, the Enzo Ferrari roof is very compact and smoothly retracted back to meet excellent aerodynamic requirements.

Enzo Ferrari’s chassis is made of carbon fiber and honeycomb aluminum alloy material, which makes Enzo Ferrari have a light weight. In terms of power, Enzo Ferrari is equipped with a 6.0L V12 engine with a maximum power of 660 horsepower and a maximum torque of 657Nm. With the gearbox from F1, the acceleration time of 0-100km / h is only 3.14s, the acceleration time of 0-160km / h is 6.6s, and the maximum speed is 350km / h.

Enzo Ferrari was initially limited to produced 350 vehicles, of which 349 were for sale and the other was stored in the Ferrari Museum. Enzo Ferrari, priced at $ 659,000, did not hinder the desire of customers to buy it, and then because the customer demand was still very large, Ferrari once again built an additional 50 vehicles for sale.

On March 1, 2011, Ferrari officially released the new model Ferrari FF at the Geneva Auto Show, which is a luxury GT model based on the 612 Scaglietti chassis. Ferrari FF is equipped with independent suspension system with adjustable electromagnetic shock absorption and a Ruote Motrici (4RM) four-wheel drive system with biased rear-wheel drive.

In terms of power, the car carries a 6.3L V12 engine with a maximum power of 651 horsepower and a maximum torque of 682 Nm, equipped with a dual-clutch transmission. Although positioning a luxury GT car, Ferrari has not deprived its sports car quality. Ferrari FF has a total vehicle mass of 1790kg, its 100km acceleration is only 3.7 seconds, and its top speed reached 335km / h. The Official information shows that the fuel consumption of 100km is 15.4L, and the carbon dioxide emission is 360g / km.

Ferrari FF is a new attempt by Ferrari. It combines the ultimate driving fun with luxury, and integrates passion with comfort perfectly. Some people will think that it has lost the racing spirit that Ferrari has always advocated, but I think it is a sublimation of Enzo Ferrari’s innovation spirit, giving more passion to the luxury GT model, and promoting the racing spirit of Ferrari again.

Maserati, another super sports car brand in Italy, was included by Ferrari in 1997. Ferrari acquired a 50% stake in Maserati and acquired the entire equity of Maserati two years later. After the acquisition of Maserati, Ferrari integrated its own views on sports cars into Maserati, making Maserati have more perfect performance while maintaining its elegant temperament.

Enzo Ferrari is a great name. With his love and passion for racing, he created the world’s most famous super sports car brand. Enzo Ferrari devoted his whole life to improving the performance of the car, constantly creating miracles, and with all his enthusiasm, he has achieved one brilliance after another in the history of human car racing. His spirit has been deeply embedded in the Ferrari brand, encouraging Ferrari to create a position and achievements in the global sports car industry. His persistence and love for the car is the source of power for Ferrari to create brilliant, and also makes Ferrari always stand at the top of the global sports car industry.

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